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	<title>Mirchandani Consulting  &#124;  Marketing Works &#187; Website Design</title>
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		<title>Are You A Moving Target?</title>
		<link>http://jannmirch.com/blog/are-you-a-moving-target/</link>
		<comments>http://jannmirch.com/blog/are-you-a-moving-target/#comments</comments>
		<pubDate>Tue, 15 Dec 2009 17:46:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Website Design]]></category>
		<category><![CDATA[nagivation design]]></category>
		<category><![CDATA[user experience]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=52</guid>
		<description><![CDATA[I just visited two websites &#8211; completely different businesses, different web developers, different industries &#8211; with the exact same problem; horrible navigation.
Now I don&#8217;t normally like to start on such a negative note, but these were especially egregious examples of a really bad user experience. The navigation links on both of these websites were quite [...]]]></description>
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		<title>To Blog or Not To Blog…</title>
		<link>http://jannmirch.com/blog/to-blog-or-not-to-blog/</link>
		<comments>http://jannmirch.com/blog/to-blog-or-not-to-blog/#comments</comments>
		<pubDate>Wed, 25 Feb 2009 05:33:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Content Development]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=36</guid>
		<description><![CDATA[Just about everyone has heard the term &#8220;blog&#8221; bantered about. That doesn&#8217;t mean you know what it is or how to use it to promote your business. So let&#8217;s take a look at blogs as a marketing tool.
Definition
Blog is short for &#8220;web log&#8221; but if you say web log you will sound like my mother [...]]]></description>
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		<title>Creativity In Advertising</title>
		<link>http://jannmirch.com/blog/creativity-in-advertising/</link>
		<comments>http://jannmirch.com/blog/creativity-in-advertising/#comments</comments>
		<pubDate>Sun, 25 Jan 2009 06:31:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Content Development]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing Communication]]></category>
		<category><![CDATA[advertising]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=48</guid>
		<description><![CDATA[I was listening to the radio the other morning, as I do most mornings  and &#34;The Osgood File&#34; came on. Dave Ross was filling in and and talking  about &#34;Figuring Out Ways To Force Viewers To Watch TV Ads.&#34;
Now  with so many of us using TiVo and DVRs, fewer and fewer of [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Choosing An Effective URL</title>
		<link>http://jannmirch.com/blog/choosing-an-effective-url/</link>
		<comments>http://jannmirch.com/blog/choosing-an-effective-url/#comments</comments>
		<pubDate>Tue, 25 Nov 2008 05:27:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[domain name registration]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=34</guid>
		<description><![CDATA[Selecting THE PERFECT name for your online business can often be a daunting task, especially if THE PERFECT domain name is already taken.
So here are some things to consider in selecting your URL.
Keywords
Our  natural inclination is often to use our name as the URL; janesmith.com,  joeshmoe.org. And in some instances that makes sense.
If [...]]]></description>
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		<title>The Gift of Grab; Content Writing For Your Home Page</title>
		<link>http://jannmirch.com/blog/the-gift-of-grab-content-writing-for-your-home-page/</link>
		<comments>http://jannmirch.com/blog/the-gift-of-grab-content-writing-for-your-home-page/#comments</comments>
		<pubDate>Wed, 10 Sep 2008 05:23:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Content Development]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=31</guid>
		<description><![CDATA[When creating your web site,  you have about 15 seconds to capture your visitor&#8217;s attention. That&#8217;s it. If  they decide you are not what they are looking for they will move on and not  look back.
So knowing what a small  window you have, how do you capture their attention and entice [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Be The Master of Your Domain: Domain Name Registration</title>
		<link>http://jannmirch.com/blog/be-the-master-of-your-domain-domain-name-registration/</link>
		<comments>http://jannmirch.com/blog/be-the-master-of-your-domain-domain-name-registration/#comments</comments>
		<pubDate>Fri, 15 Aug 2008 05:18:52 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Website Design]]></category>
		<category><![CDATA[domain name registration]]></category>
		<category><![CDATA[selecting a hosting company]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=29</guid>
		<description><![CDATA[Too often I get phone calls from business owners who no longer own their domain names.
&#8220;How  can this happen?&#8221; you ask. More easily than you realize. When you hire  someone to develop your website, often they will be the one to register  your domain name and sometimes they do it under their [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How Do I Get My Business Online?</title>
		<link>http://jannmirch.com/blog/how-do-i-get-my-business-online/</link>
		<comments>http://jannmirch.com/blog/how-do-i-get-my-business-online/#comments</comments>
		<pubDate>Tue, 01 Jul 2008 05:06:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=25</guid>
		<description><![CDATA[The first step to successful online marketing is to identify your goal.  If you are a merchant, you will obviously want to sell your products  online on an eCommerce site. For service providers it might be to build your &#8220;brand&#8221;; establishing who you are and your expertise online.
Once you know what kind of [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Selecting A Host Provider</title>
		<link>http://jannmirch.com/blog/selecting-a-host-provider/</link>
		<comments>http://jannmirch.com/blog/selecting-a-host-provider/#comments</comments>
		<pubDate>Mon, 16 Jun 2008 05:01:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Website Design]]></category>
		<category><![CDATA[selecting a hosting company]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=23</guid>
		<description><![CDATA[ What is a host provider and how do you select one for your website?
A host provider is a company that will allow you to upload your files onto their server making them accessible via the web.
Some will host your files for free, but are these plans the best solution for you?
If you are running [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is Anyone Out There? &#8211; Web Analytics</title>
		<link>http://jannmirch.com/blog/is-anyone-out-there-web-analytics/</link>
		<comments>http://jannmirch.com/blog/is-anyone-out-there-web-analytics/#comments</comments>
		<pubDate>Mon, 25 Feb 2008 03:14:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Analytics]]></category>
		<category><![CDATA[google analytics]]></category>
		<category><![CDATA[online marketing valuation]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[web analytics]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=6</guid>
		<description><![CDATA[Often I talk to people who assume that because I design websites, the  money is just rolling in. (If only!) These are usually the same people  who assume that if they create a website the money will come rolling in  for them.
The internet does provide a plethora of opportunities  for those [...]]]></description>
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		<slash:comments>0</slash:comments>
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