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	<title>Marketing Works &#124; Online Marketing For Small and Mid-Sized Businesses &#124; Mirchandani Consulting &#187; blogging</title>
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		<title>When Is a Blog Not a Blog?</title>
		<link>http://jannmirch.com/blog/when-is-a-blog-not-a-blog/</link>
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		<pubDate>Fri, 23 Jul 2010 16:21:47 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[business blog]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=122</guid>
		<description><![CDATA[The reply I most often hear when I broach the subject of using a blog as a marketing tool is &#8220;I&#8217;m not a writer.&#8221; And while most small business owners aren&#8217;t &#8220;writers&#8221; they are usually subject-matter experts in their field.
What does this mean? They have oodles of information to share. But they may not have [...]]]></description>
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		<title>To Blog or Not To Blog…</title>
		<link>http://jannmirch.com/blog/to-blog-or-not-to-blog/</link>
		<comments>http://jannmirch.com/blog/to-blog-or-not-to-blog/#comments</comments>
		<pubDate>Wed, 25 Feb 2009 05:33:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Content Development]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Website Design]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://jannmirch.com/blog/?p=36</guid>
		<description><![CDATA[Just about everyone has heard the term &#8220;blog&#8221; bantered about. That doesn&#8217;t mean you know what it is or how to use it to promote your business. So let&#8217;s take a look at blogs as a marketing tool.
Definition
Blog is short for &#8220;web log&#8221; but if you say web log you will sound like my mother [...]]]></description>
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