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	<title>Marketing Works &#124; Online Marketing For Small and Mid-Sized Businesses &#124; Mirchandani Consulting &#187; eMail Marketing</title>
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		<title>Online Marketing Tactics</title>
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		<pubDate>Mon, 23 Aug 2010 20:22:17 +0000</pubDate>
		<dc:creator>Jann</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[content management]]></category>
		<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[eMail Marketing]]></category>

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		<description><![CDATA[I am working with a client in Scarsdale to overhaul their website. But as often happens the wish list is bigger than the budget. So what do you do when this happens? You prioritize. And implement some tactical online marketing solutions. Here are some of the issues and how we decided to tackle them. Custom [...]]]></description>
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		<title>Developing An Email Marketing Strategy</title>
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		<pubDate>Thu, 18 Mar 2010 19:06:53 +0000</pubDate>
		<dc:creator>Jann</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[eMail Marketing]]></category>
		<category><![CDATA[email strategy]]></category>

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		<description><![CDATA[Email marketing is one of the pillars of a successful online marketing plan. But, like any plan, it should be well thought out, with clear goals, a strategy and specific tactics. Here&#8217;s how you get started. Define Your Audience This sounds simple, you already know who your target customers are, but the idea here is [...]]]></description>
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		<title>Green Eggs and Spam</title>
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		<pubDate>Wed, 12 Mar 2008 03:50:58 +0000</pubDate>
		<dc:creator>Jann</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[eMail Marketing]]></category>
		<category><![CDATA[cann-spam law]]></category>
		<category><![CDATA[managing your mailing list]]></category>

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		<description><![CDATA[Email is a great way to stay in touch with clients and prospects. It&#8217;s quick, relatively easy and extremely cost effective. Here are my Top Three Tips for using emails to your greatest advantage: 1. Make it Useful Include relevant, helpful information that your audience will appreciate. Think about what problems your customers are dealing [...]]]></description>
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