I just visited two websites – completely different businesses, different web developers, different industries – with the exact same problem; horrible navigation.
Now I don’t normally like to start on such a negative note, but these were especially egregious examples of a really bad user experience. The navigation links on both of these websites were quite [...]

One of the biggest questions clients ask is “How will people find me once my website is up and running?”
My clients are mainly small businesses. Many are startups by first-time business owners so the idea of marketing in general, and internet marketing specifically, can be a bit overwhelming.
The first thing I [...]

Selecting THE PERFECT name for your online business can often be a daunting task, especially if THE PERFECT domain name is already taken.
So here are some things to consider in selecting your URL.

When creating your web site, you have about 15 seconds to capture your visitor’s attention. That’s it. If they decide you are not what they are looking for they will move on and not look back.
So knowing what a small window you have, how do you capture their attention and entice [...]

Too often I get phone calls from business owners who no longer own their domain names.
“How can this happen?” you ask. More easily than you realize. When you hire someone to develop your website, often they will be the one to register your domain name and sometimes they do it under their [...]

The first step to successful online marketing is to identify your goal. If you are a merchant, you will obviously want to sell your products online on an eCommerce site. For service providers it might be to build your “brand”; establishing who you are and your expertise online.
Once you know what kind of [...]

What is a host provider and how do you select one for your website?
A host provider is a company that will allow you to upload your files onto their server making them accessible via the web.
Some will host your files for free, but are these plans the best solution for you?